Trade Marketing Coordinator

Our client — an international construction materials producer — looks for a Trade marketing coordinator.

Tasks:

  • Participate in development of trade marketing activities
  • Develop and implement trade marketing support activities for the customers and customers sales force
  • Participate in key events like exhibition, seminars, conferences targeted to build the image of professional player in construction and building materials market
  • Develop and set KPIs for all promo activities, agree them with Marketing Director
  • Provide monitoring and control that all activities are done according to the plan
  • Possess responsibility for the allocated for the trademarking activities marketing budget
  • Develop merchandising standards for different channels
  • Conduct training on merchandising standards to the sales team
  • Actively participate in distribution development projects of the company
  • Provide regular reporting of all marketing spends on a monthly basis
  • Take responsibility for POSm development, control, distribution to regions, POSM stock panning and control
  • Maintaining good and regular contact with customers through planning and implementation of personal visits: both distributors of the products and end-users
  • Marketing support planning and implementation
  • Control overall Marketing Budget spend, regular reporting and rolling forecasting

Requirements:

  • Higher education
  • Fluency in English
  • 1-2 years in trade marketing role, preferably in construction materials area
  • Knowledge of POS agencies and production companies is a plus
  • Contacts in marketing agencies is a plus

For more information, please contact:
Ksenia Stupnitskaya / Ксения Ступницкая
Senior Consultant / Старший Консультант
+7 495 280 0842
ksenia.stupnitskaya@abservices.ru

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